About Emirati District
The Emirati District is a project by the FBMI, to be launched in 2024 at the Dubai International Airport. In partnership with the Ministry of Culture and Youth, the district will showcase the products of homegrown Emirati or local businesses. These businesses will be selected by FBMI and the Ministry of Culture and Youth, with new businesses being welcomed every six months.
Featured Collections
NUWA
Based in Al Ain, Nuwa finds inspiration in the abundance of local farms and produce that characterize the region. Their mission is to create products that celebrate the UAE's agricultural heritage, using locally sourced ingredients to produce world-class quality. From a young age, Nuwa's founder observed international brands like Bateel using Emirati resources to compete globally. With Nuwa, the aim is to bring these locally produced goods to the forefront, honoring Emirati heritage and bridging the gap between local quality and global standards. By keeping Arabic language and Emirati culture central to the brand, Nuwa strives to showcase the UAE's potential on a global scale.
MIRA
Mira Farms, a social enterprise by FBMI, empowers underprivileged communities, particularly female farmers, by creating global market access for their natural produce. With a foundation in traditional farming and a vision of sustainability, Mira delivers ethical products while reinvesting profits to support these communities.
From the Arabs
From the Arabs is a luxury home fragrance brand that reintroduces Arabic scents to modern homes worldwide. They are dedicated to preserving the traditional aromas that define Emirati culture while making them accessible to contemporary lifestyles. Using 100% locally sourced materials, From the Arabs crafts each piece by hand to evoke warmth, tradition, and elegance. They see their brand as a cultural bridge, offering foreign customers a genuine experience of Emirati heritage through distinctive fragrances. They hope that each product leaves people with a sense of comfort, authenticity, and a newfound appreciation for the richness of Arabic scents.
AMADAL
Amadal was founded with the desire to provide healthy snacks that are not only delicious but resonate with local flavors. "Healthy can be delicious," they believe, and they've crafted snacks that bring together modern tastes and the richness of traditional Emirati flavors. Inspired by homemade favorites like batheeth, Amadal's concept revolves around creating products a taste of home. Their snacks - “ “ ﺷـﻲ ﻣـﻦ رﻳﺤــﺔ اﻟﺒﻴــﺖthat feel like reflect the nurturing care of a mother, providing quality and flavor that are lovingly crafted, much like the way families care for their children. As a brand born from the founder's journey of balancing motherhood with entrepreneurship, Amadal is a testament to resilience, local flavor, and the UAE's rich culture.
